HCR 130 – Digital Marketing – $1,000 per month
Knowing how to successfully market online can dramatically increase your visibility in the community and build your practice at a record pace. On the other hand, not having a solid digital marketing platform can prove costly as you lose potential revenue to competitors that patients “know about”. Online marketing has become an integral component of every business plan and requires active participation as well as a knowledge of strategies for patient interactions, multi-platform marketing, and -at the core of these efforts- establishing a strong unique brand. HCR’s digital marketing platform can enhance your practice’s social media footprint and enables you to share information and content with new and current patients by implementing customized, practice branded social media profiles. We’ll help your practice build online relationships, generate new referrals, attract new patients on Facebook, Twitter, and Google +, and ensure your website is optimized to complement your social media efforts. Our experts will provide you with all the analytics and feedback to drive your efforts in the right direction.
HCR 131 – Video Profile – Starting at $925 per minute
Nothing advances your message like a personal, recorded testimonial from you or your patients! Video profiles on your website or looping in your waiting room have been proven to create familiarity and trust between you and your patients, as well as develop a sense of confidence in you as a practitioner. In just a few short minutes, video profiles can synthesize who you are, what you do, and why you are the best choice for their healthcare needs. It can also provide a quick rundown of your services, location, and hours, and give a great visual overview of your practice so you get the most from your “curb appeal”!
HCR 132 – Custom On-hold Messaging – Starting at $125 per minute
Often times the first impression patients have of your office is when they call in and are placed on hold. While this might not be a desirable first encounter, getting put on hold from time-to-time is an inevitable fact of life. But it doesn’t have to be a bad experience for your patients or your practice! A smartly produced, custom on-hold message can tell your patients about you, what services you provide, and even educate them about proper oral health. All of this helps to build brand awareness, increase caller retention, inform patients of special offers, and promote your services! Custom messages are also available in Spanish!